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Camille Aurya is a boutique fragrance brand rooted in Persian tradition and modern sustainability. Their offerings—handmade, hypoallergenic, vegan, and cruelty-free—are crafted with organic ingredients and deep reverence for the senses.

Camille came to Gluily seeking our Lakol package, selecting logo, branding, and packaging design as her three custom deliverables. Her vision was clear: a brand that felt luxurious yet ethical, timeless yet contemporary. She wanted every detail to reflect the care and integrity behind her products.

Approach

We began with a guiding principle:
Luxury is not excess—it’s intention.


Camille Aurya’s fragrances are sensory experiences. So her brand needed to feel like an invitation to pause, breathe, and indulge in something meaningful. We drew inspiration from Persian art, architecture, and poetry—layering elegance with restraint, and tradition with modernity. Our goal was to create a brand that felt as refined as the fragrances themselves, while honoring Camille’s commitment to sustainability and care.

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Alexa Young, Product Manager

About

My name is Alexa Young

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